
The furore surrounding the Kennel Club and the allegations that it promoted breeding methods that encouraged deformities and disease in animals, has left the world famous Crufts Show in doubt after Pedigree pulled $1.5 million in sponsorship.
The Pedigree brand was once so inextricably linked with Crufts that cans of the dog food carried the strapline “Top breeders recommend it” and champion dogs regularly appeared in TV advertisements.
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